This paper presents a synthetic framework identifying the central drivers of start-up commercialization strategy and the implications of these drivers for industrial dynamics. We link strategy to the commercialization environment—the microeconomic and strategic conditions facing a firm that is translating an “idea” into a value proposition for customers. The framework addresses why technology entrepreneurs in some environments undermine established firms, while others cooperate with incumbents and reinforce existing market power

The fundamental mission of business schools is to train the future generation of managers. As part of the education process, business schools strive to prepare managers to lead changes in their organisations. The importance of this issue is based on the notion that in the present age, organisations must continually change in order to survive and prosper

The extent to which a firm acts in a socially responsible manner is now a matter of great interest to financial (e.g. investors, financial analysts), product (e.g. suppliers, customers) and labour markets’ participants. In that regard, corporate social responsibility (CSR) disclosure may help to reduce the information asymmetry between a firm’s managers and its external stakeholders

This study aims to examine organizational factors (i.e. top management support, training and education, enterprise-wide communication) that may influence the enterprise resource planning system implementation success in Iran

The authors examine factors that change the influence of corporate messages for forming judgments about products in the company’s portfolio (i.e., transfer). Corporate messages transferred more than a product message onto other products in the company’s portfolio.